Type FACE Series
Submission Slideshow (LINK)
Previous research suggests that different typefaces can be perceived as having distinct personality characteristics (such as strength, elegance, friendliness, romance, and humor) and that these “print personalities” elicit information in the reader that is in addition to the meaning conveyed linguistically by words.
Frontiers in Psychology https://www.frontiersin.org/articles/10.3389/fpsyg.2017.01229/full
Frontiers in Psychology https://www.frontiersin.org/articles/10.3389/fpsyg.2017.01229/full
Kids Book Example (LINK)
The Typefaces is a new book from Singapore based designer and illustrator Scott Lambert that aims to celebrate playful products for kids and kids-at-heart. "Inspired by letterpress printing and childlike observations, The Typefaces are simply faces in type," Lambert explains.